About the role
Würth Italia is hiring a Data Analyst for its Digital Marketing area at the Egna (Trentino Alto Adige) headquarters. The role sits in the E-business department, specifically within the Digital Analytics team, which handles both technical implementation of tracking tools and data analysis to guide strategic decisions. You will work on improving digital channel performance, optimising marketing campaigns, personalising user experience, and integrating digital data into the company DWH.
Current projects include incrementality tests and an MMM model (Robyn) with the Performance Marketing team, automating SEO processes with process automation and AI agents, and integrating web data with the DWH for advanced on-site personalisation. Würth Italia is also developing a new B2B marketplace e-commerce for the entire Würth group. You need SQL query writing skills and Python for data analysis or small Streamlit.
Highlights
- Salary range: 35,000 to 45,000 EUR gross annual, Liv. 3 CCNL Commercio
- Hybrid work mode with remote work possibility and goal-oriented approach
- Welfare package, free psychological support, legal and tax advice, Care Manager
- Company restaurant, Smart Mobility incentives, continuous training and communities
This recap is dataskew's editorial summary, not the company's copy.